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Home » Seamless Processes » Impact » Impact Your Market

Impact Your Market

February 18, 2014 by Michael Boyens Leave a Comment

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Game Changers, Winners And Losers

What does it mean to “impact”? How is the use of your technology “solution” impacting?

In this day and age it seems that everyone in the digital world is talking about disruption. Uber is “disrupting” the taxi industry, Tesla the car manufacturing industry etc etc. It seems that that more disruptive you can be, the greater the impact, the greater the valuation of the business, and the more the money flows…

We are excited about the impact of technology, the pace of change, one minute it seemed that Microsoft had one the battle for the consumer, next minute Apple’s iPhone revenue is worth more than double that of all of its products combined! One minute we were purchasing and working with a few office applications, databases and coded web sites, the next minute we are subscribing to cloud services, with mobile, web and community interfaces, with literally millions of related mobile apps.

Staying Ahead Of Competitors

Personally, I have always been an early adopter of technology, so I guess it is no surprise that when we founded our sister company Zymosys, the focus was and still is today on new tools and technologies that provide innovative companies with the solid “toolset” to stay ahead of the competition. We were the first to deliver:

  • A cloud based tendering and job costing to the manufacturing industry
  • A collaborative community portal with integrated CRM and marketing tools to the indigenous community in the remote outback of Alice Springs
  • A seamless online subscription service in the publishing industry, with real time authentication to Salesforce.com, integrated multi-currency payments and automated renewal reminders.
  • A cloud based contract management systemm for one of the largest technology firms in Australia

Today, we spend hours every day, keeping up with all the latest innovations, sifting and sorting through which ones have real lasting practical benefits, others that are great concepts ahead of their time, and those that sound great but lack substance or longevity. We spend the time, so you don’t have to! We then leverage those developments and package them in practical ways that deliver real advantage to your business.

Turning Market Changes Into Strength

It is a competitive world we live in, and if we keep doing what we have always done, it will only be a matter of time that your entire industry will be disrupted and you find yourself at best on the “back foot”, at worst out of business. Governments too are driving radical changes to industries as we are seeing with the introduction of the National Disability Insurance Scheme or NDIS, which many are calling a more radical change than the introduction of Medicare in the Australian market!

The challenge today is not that we have to innovate, but to innovate in a way that leverages and enhances your core business strengths, but does not expose you to insurmountable risks, or significant changes that cost thousands if they could have been avoided. The keys are using systems that deliver flexibility, adaptability and responsive agility, and partnering with “suppliers” with diverse industry expertise. These combined “unlock” or release the full potential of your business, by removing the process obstacles, delivering improved responsiveness using smart tools and enhancing operational effectiveness.

We see the key to operational effectiveness as the delivery of a streamlined application of technology to the users work practice in a way that mitigates risk, but also delivers value to the staff and ultimately the customer.

Our Streamline Edge application and the way it is delivered, provide a means to positively impact your clients, your relationships and your staff.

Moving Forward Confidently

Many of our clients have called us translators: we speak fluent “geek” to the coding community if needed, but “plain english” to our clients. We proactively share our experiences in applying technology in diverse industries to help you avoid common pitfalls, and make considered investments in the right platforms and “tools” that have longevity and flexibility. We have sat in the roles of many of the staff we encounter, and whilst we would not presume to know all the answers, we can relate in ways that build trust and confidence and minimise internal disruption.

Our approach is a unique blend of systems know-how, people friendly and engaging workshops and training that put people at ease, a cyclical approach to mutual knowledge transfer and a practical understanding of the process flows.

Grow and enhance your impact in the market. Talk with us today!

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